{"title":"SHOP ALL","description":"\u003cp\u003eBrowse all apparel from all collections across the range. \u003c\/p\u003e","products":[{"product_id":"retro-1-4-zip-classic","title":"AW24 WORKER GILET","description":"\u003cp\u003eThe Parmore Golf Worker Gilet is the outerwear piece that started it all. A weatherproof, water and windproof outer shell handles the elements without bulking up your silhouette, while functional zip-lined chest pockets and side zips give you easy access on the move. Printed Parmore logos front and rear, and a design that looks as good walking off the 18th as it does heading out on the first. Men's golf outerwear that redefined what a gilet could be.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"MEDIUM","offer_id":48249146245443,"sku":"","price":85.0,"currency_code":"GBP","in_stock":false},{"title":"SMALL","offer_id":48249146212675,"sku":"","price":85.0,"currency_code":"GBP","in_stock":false},{"title":"LARGE","offer_id":48249146278211,"sku":"","price":85.0,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":48249146310979,"sku":"","price":85.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/GILET_24.png?v=1772994206"},{"product_id":"aw24-on-course-utility-pouch","title":"STAPLE HOODIE","description":"\u003cp\u003eThe Staple Hoodie is the Parmore Golf layering piece you'll reach for every time the temperature drops. Cut in 100% cotton French terry at 380 GSM, it's heavy enough to hold warmth without feeling restrictive. A printed P logo on the chest, rear Parmore branding, and a wax-sealed hood drawstring give it the considered detail that separates Parmore Golf apparel from the standard off-the-shelf option. Relaxed fit — size up for an oversized feel, or keep it true to size for a clean silhouette through the back nine.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"S","offer_id":54050945237315,"sku":null,"price":64.95,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":54050945270083,"sku":null,"price":64.95,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":54050945302851,"sku":null,"price":64.95,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":54050945335619,"sku":null,"price":64.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/206.png?v=1775303506"},{"product_id":"tour-rope-cap-black","title":"TOUR ROPE CAP - BLACK","description":"\u003cp\u003eThe Tour Rope Cap is Parmore Golf's take on the classic 5-panel — refined, course-ready and built with the details that matter. The unstructured front panel keeps the silhouette clean, while a 3D embroidered Parmore logo adds depth without the noise. Custom logo taping inside the crown and laser-cut ventilation holes make this one of the most comfortable men's golf caps you'll wear all round, from the first tee to the 19th hole. Snapback adjustment fits every head. Black and white colourway. Plays as good as it looks.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"Default Title","offer_id":48055806460227,"sku":"001","price":29.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/BLACK_CAP.png?v=1774648998"},{"product_id":"tour-rope-cap-grey","title":"TOUR ROPE CAP - GREY","description":"\u003cp\u003eThe Tour Rope Cap in grey is Parmore Golf's go-to 5-panel for the player who keeps it clean. The unstructured front panel gives a relaxed, low-key fit, while a 3D embroidered P logo and custom logo taping inside the crown add the kind of considered detail you'd expect from a brand that takes golf apparel seriously. Laser-cut ventilation keeps you cool through the back nine, and the snapback adjustment means it fits right every time. Grey and white colourway. A men's golf cap that earns its place in any rotation.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"Default Title","offer_id":48055808852291,"sku":"002","price":29.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/2026_CAMPAIGN-3.png?v=1775303306"},{"product_id":"parmore-golf-5-panel-waterproof-rope-cap","title":"VINTAGE WATERPROOF CAP","description":"\u003cp\u003eThe Vintage Waterproof Cap is built for the rounds you play regardless of forecast. A waterproof outer shell takes care of the elements, while the vintage-effect rope brim and unstructured front panel give it the kind of worn-in character that looks better the more it's used. The 3D embroidered Parmore logo sits on a relaxed front panel, and the snapback adjustment ensures a comfortable fit whatever the weather. A men's golf cap designed for players who don't let a bit of rain decide their plans.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"Default Title","offer_id":48057889915203,"sku":"003","price":29.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/2026_CAMPAIGN-2.png?v=1774648794"},{"product_id":"parmore-golf-range-long-sleeve-t-shirt","title":"RANGE T-SHIRT (NMR)","description":"\u003cp\u003eNo Membership Required. The Range Long Sleeve T-Shirt was built around the idea that golf belongs to everyone — not just those with a handicap card and a locker at the club. As the sport opens up to a new generation of players, Parmore Golf is here for it. This men's golf long sleeve tee is cut for comfort and made to be worn on the range, on the course, or wherever the game takes you. Heavyweight cotton construction, relaxed fit, and a statement that says everything about where Parmore stands.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"SMALL \/ WHITE","offer_id":48333195575619,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false},{"title":"SMALL \/ GREEN","offer_id":48333195608387,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false},{"title":"MEDIUM \/ WHITE","offer_id":48333195641155,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false},{"title":"MEDIUM \/ GREEN","offer_id":48333195673923,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false},{"title":"LARGE \/ WHITE","offer_id":48333195706691,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false},{"title":"LARGE \/ GREEN","offer_id":48333195739459,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false},{"title":"XL \/ WHITE","offer_id":48333195772227,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false},{"title":"XL \/ GREEN","offer_id":48333195804995,"sku":"","price":34.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/resized-1x1-1772798706223.png?v=1772798795"},{"product_id":"o-fenomeno-throwback-jersey","title":"'O FENOMENO' JERSEY","description":"\u003cp\u003eThe O Fenomeno Throwback Jersey is a football-to-fairway crossover that only Parmore Golf would make. Inspired by the iconic Brazilian number nine, this men's golf jersey brings a bold piece of football culture onto the course without apology. Cut for comfort and designed to turn heads, it's the kind of golf apparel that starts conversations between holes. Wear it on the course, wear it off it — either way, you're not dressing like everyone else at the club.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"SMALL","offer_id":49256105312579,"sku":"","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"MEDIUM","offer_id":49256105378115,"sku":"","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"LARGE","offer_id":49256105410883,"sku":"","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":49256105443651,"sku":"","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"XXL","offer_id":49256105476419,"sku":"","price":55.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/OFENOMONO.png?v=1773002685"},{"product_id":"club-classic-cotton-polo","title":"CLUB CLASSIC POLO","description":"\u003cp\u003eThe Club Classic Cotton Polo is Parmore Golf's take on a wardrobe staple — the kind of men's golf polo that earns its place in the rotation from day one. Cut in a 94% cotton, 6% spandex blend at 200 GSM, it offers four-way stretch without losing its structure. A hidden zip neckline closure gives it a clean front finish that sets it apart from a standard collar polo, and ribbed sleeve detail adds a tailored touch. Embroidered Parmore branding keeps things subtle. Built for the course, made to wear beyond it.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"CREAM \/ S","offer_id":49257048899907,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false},{"title":"CREAM \/ M","offer_id":49257048932675,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false},{"title":"CREAM \/ L","offer_id":49257048965443,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false},{"title":"CREAM \/ XL","offer_id":49257048998211,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false},{"title":"Green \/ S","offer_id":49257049030979,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false},{"title":"Green \/ M","offer_id":49257049063747,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false},{"title":"Green \/ L","offer_id":49257049096515,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false},{"title":"Green \/ XL","offer_id":49257049129283,"sku":"","price":39.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/IMG_1016-885190.png?v=1766016441"},{"product_id":"low-profile-5-panel-cap","title":"LOW PROFILE 5 PANEL CAP","description":"\u003cp\u003eThe Low Profile 5 Panel Cap is for golfers who like their headwear understated. A clean 5-panel construction sits low on the head for a classic, stripped-back silhouette. The 3D embroidered P logo on the front panel and Parmore logo on the side keep the branding present without being loud. Fastback adjustment for a dialled-in fit. A versatile men's golf cap that works as well walking into the clubhouse as it does on the first tee.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"Default Title","offer_id":49260390908227,"sku":"","price":29.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/BROWN_CAP.png?v=1774648463"},{"product_id":"parmore-x-mogshade-collaboration","title":"Mogshade x Parmore Driver Head Cover","description":"\u003cp\u003eThe Parmore x Mogshade collaboration headcover is a limited edition piece built where two brands with shared values meet. A 100% wool outer shell and 100% deadstock polyester lining make this a sustainable choice that doesn't compromise on quality or character. Covers driver and fairway wood. If you care about what's in your bag as much as what's in your wardrobe, this one's for you. A golf accessories collaboration worth picking up before it's gone.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"Default Title","offer_id":50046614929731,"sku":"","price":70.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/200.png?v=1774646758"},{"product_id":"black-edition-pre-release-worker-gilet","title":"BLACK EDITION WORKER GILET","description":"\u003cp\u003eThe Black Edition Worker Gilet is the darker, heavier counterpart to Parmore Golf's signature gilet style. A waterproof outer shell keeps the weather out while a fleece-lined inner holds the heat in — exactly what you need when the temperature drops and the round goes on. DTG printed Parmore logos front and rear, watertight chest pocket, and functional side zips for easy access on the move. This is men's golf outerwear designed to perform without trying to look like it's performing.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"S","offer_id":52102104449347,"sku":null,"price":79.95,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":52102104482115,"sku":null,"price":79.95,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":52102104514883,"sku":null,"price":79.95,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":52102104547651,"sku":null,"price":79.95,"currency_code":"GBP","in_stock":false},{"title":"XXL","offer_id":52140394152259,"sku":null,"price":79.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/192.png?v=1773689247"},{"product_id":"black-edition-pre-release-staple-hoodie","title":"BLACK EDITION HOODIE","description":"\u003cp\u003eThe Black Edition Staple Hoodie is the heavyweight version of a Parmore Golf icon. 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Built for the course but made to be worn long after you've holed out.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"S","offer_id":52140427149635,"sku":"","price":64.95,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":52140427182403,"sku":"","price":64.95,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":52140427215171,"sku":"","price":64.95,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":52140427247939,"sku":"","price":64.95,"currency_code":"GBP","in_stock":false},{"title":"XXL","offer_id":52140427280707,"sku":"","price":64.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/2_d30342ef-bf79-4f1e-9cda-9014ad04b848-566509.png?v=1766091723"},{"product_id":"aw25-parmore-weatherproof-pullover","title":"PARMORE WEATHERPROOF PULLOVER","description":"\u003cp\u003eThe AW25 Weatherproof Pullover is built for winter rounds, range sessions, and the grey days in between. A durable, rain and wind-resistant nylon outer with a double-layered construction keeps the cold out without adding unnecessary bulk. This is men's golf outerwear designed for the player who doesn't let the weather decide whether they play. Pull it on over a polo, layer it under the gilet, or wear it as your only outer — it earns its place in every configuration.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"S","offer_id":53685360394563,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":53685360427331,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":53685360460099,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":53685360492867,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":false},{"title":"XXL","offer_id":53685360525635,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/55.png?v=1767466980"},{"product_id":"aw25-knitted-jaquard-vest","title":"JACQUARD KNITTED VEST","description":"\u003cp\u003eThe Jacquard Knitted Vest is one of the most technically considered pieces in the Parmore Golf AW25 range. 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Golf knitwear built for the player who pays attention to the details.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"S","offer_id":52650025648451,"sku":"","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":52650025681219,"sku":"","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":52650025713987,"sku":"","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":52650025746755,"sku":"","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"XXL","offer_id":52650025779523,"sku":"","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/GREEN_VEST.png?v=1772999632"},{"product_id":"aw25-jacquard-print-fitted-beanie","title":"AW25 JACQUARD PRINT FITTED BEANIE","description":"\u003cp\u003eThe AW25 Jacquard Print Fitted Beanie is the cold-weather essential from the Parmore Golf AW25 collection. A jacquard knit construction gives it a patterned texture that sets it apart from a standard beanie, while the fitted silhouette keeps it clean and proportional under a cap or on its own. Men's golf headwear for the frosty rounds — the kind you're glad you came prepared for.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"Default Title","offer_id":52080506929475,"sku":"","price":23.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/SCULL_BEANIE.png?v=1773004162"},{"product_id":"aw25-no-membership-required-jacquard-knit","title":"JACQUARD KNITTED PULLOVER","description":"\u003cp\u003eThe No Membership Required Jacquard Knit is a statement piece from the Parmore Golf AW25 collection. Knitted in heavyweight cotton with a jacquard process that builds the No Membership Required ethos directly into the fabric, this men's golf knitwear makes the Parmore point of view visible without needing to say a word. 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A full-body striped sublimation print pattern gives it an energy that leaves standard golf polos behind, while the vintage fit, ribbed collar, and ribbed sleeve cuffs keep it feeling familiar and considered. The Parmore front logo print sits cleanly against the graphic fabric. Lightweight, loose, and stretchy enough to move freely through the swing — golf apparel for players who want more from their wardrobe.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"S","offer_id":54103034134851,"sku":null,"price":49.95,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":54103034167619,"sku":null,"price":49.95,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":54103034200387,"sku":null,"price":49.95,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":54103034233155,"sku":null,"price":49.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/WILD_LINES_POLO.png?v=1772993422"},{"product_id":"ss25-logo-t-shirts","title":"SS25 \"WILD LINES\" LOGO T-SHIRT","description":"\u003cp\u003eThe SS25 Wild Lines Logo T-Shirt is a drop-shoulder 220 GSM golf tee built for the player who likes their basics done properly. 100% cotton construction, a relaxed drop-shoulder cut, and DTG-printed Parmore logos front and rear make it the kind of men's golf t-shirt that works on the range, on the course, and long after you've handed in your scorecard. Clean, considered, and course-ready.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"S","offer_id":54050916270403,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":54050916303171,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":54050916335939,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":54050916368707,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/185.png?v=1773004812"},{"product_id":"ss25-wild-lines-statement-t-shirt","title":"\"WILD LINES\" ICE CREAM T-SHIRT","description":"\u003cp\u003eThe Wild Lines Ice Cream Statement Tee is the most playful piece in the SS25 Parmore Golf collection. A 220 GSM, 100% cotton drop-shoulder T-shirt with a bold Ice Cream logo rear DTG print — because summer golf should feel like summer. The relaxed fit moves well through the swing and looks even better at the bar after the round. Men's golf apparel for the player who enjoys the game as much as the look.\u003c\/p\u003e","brand":"Parmore Golf","offers":[{"title":"White \/ S","offer_id":53421237272899,"sku":null,"price":34.95,"currency_code":"GBP","in_stock":false},{"title":"White \/ M","offer_id":53421237305667,"sku":null,"price":34.95,"currency_code":"GBP","in_stock":false},{"title":"White \/ L","offer_id":53421237338435,"sku":null,"price":34.95,"currency_code":"GBP","in_stock":false},{"title":"White \/ XL","offer_id":53421237371203,"sku":null,"price":34.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/1214\/6243\/files\/179.png?v=1773165863"},{"product_id":"ss25-course-button-up-shirt","title":"\"WILD LINES\" COURSE SHIRT","description":"\u003cp\u003eThe Wild Lines Course Shirt is the SS25 piece that brings the button-up format into the Parmore Golf world. Front and rear embroidered logos sit alongside an embroidered tee detail that makes the design feel thoroughly considered. A burgundy open collar and matching sleeve accent give it a colour-blocked finish that's bold without being overdone. 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